Fuzzy’s Taco Shop

Top to bottom rebrand of Fuzzy’s Taco Shop, including a logo update, color palette, fonts/typography style, illustrations, photography style and everything in between.

Design Direction, Typography, Illustration & Packaging // James Harrison
Illustration // Joanna Tang
Illustration // Leena Lam
Copy // Bryce Morgan
Photography // Kelsey Foster
Agency // Johnson & Sekin

Logo Evolution

Original

Updated

Photography Art Direction

Spot Illustrations

Team Member T-Shirts

Beverage Cups & Side Bowls

Paleta Naming, Packaging & Cart Design

Social Selfie Mural

Dining Room Posters

Spectacular Billboard

LTO Poster, Email & Organic Social

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